While millions of people make a daily effort to drink more water, the health trend has unfortunately put billions of plastic bottles into the world’s landfills. A leader in the fight against that problem tapped us to promote its effective solution. We suggested a grand scale outdoor campaign, followed by social and guerilla tactics.

A star-studed charity tennis tournament to raise awareness and funding to fight breast cancer, The Kennedy Funding Invitational has raised over $3 million. A complete program of PR, branding, print, direct, Internet, broadcast and out-of-home advertising draws in players, sponsors and spectators.

Blue Hill Plaza, a Glorious Sun property, is not just an incredible work environment, it’s a state of mind. We created a campaign that promotes all of the wonderful amenities that are right on-site. Wise firms large or small can find all of the productive office space they need, all they have to do is

We created a Work Green Awareness Program for Mack-Cali to promote the use of environmentally friendly materials and construction practices. Mack-Cali utilizes a strict set of guidelines including: Low-emitting materials— no-odor, no-VOC, solvent-free paints, finishes, carpet, wall coverings, adhesives, and sealants Recycled materials including metal studs, ceiling tiles, ceiling grids, and doors.

We created this campaign concepts to capitalize on the social media movement. The clientele are earth-friendly and are avid users of new media.

Market Logics is a premier real-estate marketing analytics firm. We were charged with creating and launching the new brand. Elements include logo development, website, corporate ID package and advertising.